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 Helping you attract new customers while enhancing the quality of your service one Google review at a time. 

Mission Statement

The Review Integrity Project is a Google review coaching program designed to help you get more and better reviews in an ethical, effective, and respectful way, with the purpose of attracting new customers in a high quality service environment in less than 30 days.

This program is for you if

• ​You understand the value of being the highest rated, most reviewed, most trusted  business in your community, but you don't want to get their by being pushy, needy or taking advantage of your ​customers when asking them to write a review.
• ​​You want your customers to want to write reviews for your business before you ask.
  
• ​You want to make it super easy for your customers to write reviews for your business without making them jump through fiery hoops.
  
• ​You want to go to bed at night confident that your staff will gather well-written, 5-star reviews whether you show up to work or not.
  
• ​You want to convert your reviews into paying customers.
  
• ​You want to get more and better reviews at a faster rate than all of your competitors without spamming them or breaking any of Google’s TOS.
  
• ​You want to create a 5-star working environment in your office where your staff wants to come to work every day.
  
• ​You want to be able to effectively address less-than 5-star reviews and get spam reviews removed from Google in order to further build your trust.
  
• ​You want Google to promote your business to a larger, wider and broader audience in order to extend your influence deeper into your community.
  
• ​You want your staff to ask for reviews with clarity and confidence on a consistent basis without you having to remind them to do it every day.
• ​​You want to be able to identify the strengths and weaknesses of each of your employees with respect to their unique customer service skills and their ability to gather 5-star reviews, we have the tools that can do that for you.
• ​You want to transform the way you go about getting reviews and attracting new customers in days, not months or years.
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• FAQ

  Why would I want my people to verbally ask for reviews when I can just ask for them in a text or an email after we provide service?
  
  

  Extra copy ideas

  This is not a group coaching program with people from other companies. The only group coaching you'll receive is with your staff. We'll be addressing your concerns, your situation, your strategy. Every second of our coaching is with and for you and your team. Period.
  
  We have three offers
  Free Video Training for Managers and Owners DIYers
  $99/month review membership program w/training video, live group workshops and review software
  $3997 three-month Coaching program includes software
  
  Why would you want to invest in a $99/month review service when you can do it yourself for free?

• Are You Doing One Of These Three Things?
  
  Would you like to know the quickest way to destroy your reputation with happy customers while simultaneously lowering your ranking and reach on Google?  Here are three things you can do starting today.
  
  1) Send your customers an automated review request by text or email ... and don't forget to send them a reminder if they don't respond to your initial request. Everyone loves to be reminded that they let you down :-)
  
  2) Create a QR Code and ask your customer to click on it and write a review while they're in your office. They won't feel like you're pushy or intimidating. It's just your imagination.
  
  3) Offer your customer a bribe (I'm sorry, a "reward") for writing a review. Oops, that one is actually against the law.
  
  Unfortunately, none of the three things listed above create the one thing Google, your current customers and potential future customers need and want from you, and that one thing is TRUST.
  
  Google does not trust a business when
  
  1) Their only getting reviews and not on any other site. That's not normal.
  2) Their reviews have high star ratings without written comments or very short comments. That's not normal.
  3) They see a surge of reviews and then nothing for a few weeks or months. That's not normal
  
  None of these things are normal. They cause Google not to trust you. They cause your customers to feel like you're using and abusing them. But many business owners have sanction these things because they've never considered the consequences.
  
  On the other hand if you want to ...
  
  1) Move up in the search results ... rather than down.
  2) Have Google show your business listing to more people ... rather than fewer people.
  3) Get a 70% - 90% response rate ... rather than less than a 5% response rate.
  4) Get customer reviews that Google and your readers find: trustworthy, relevant and helpful ... rather than useless.
  5) Convert your review readers into new customers.
  6) Generate repeat business and referrals from your current customers even if they didn't write a review.
  7) Create an environment where you and your people actually enjoy coming to work every day.
  8) Build a business that you can sell for a premium based on your companies reputation.
  9) Surrounded yourself with customer service gods.
  10) Put a system in place that runs day in and day out without your constant input.
  
  Then stop trying to get Google reviews and focus on what your customers, and Google and your potential customers actually want. Believe it or not, it's not getting more Google reviews; it's getting more and better Google reviews, providing better customer service, showing gratitude to your customers and employees and enjoying the process.
  
  If you want to talk more about the negative consequences of not implementing a Review Integrity program at your business, call us today and we can help you get moving in the right direction and do it quickly.
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• What Makes Our Review Software So Special?

  Commercial review software is designed to make it easily for you to send a review request by text or email. It is not designed to do that AND teach you and your staff how to get the highest quantity, quality and value out of each customer review.
  
  Review software does not need to be complicated, but it does need to do the following if you want learn how to get outstanding results while attract new business. Once you understand how your behavior impacts your results, you can use any review software you choose.
  

  • ​Send a review request by email AND text
  • ​Send a review request immediately, in front of the customer
  • ​Send a follow-up appreciation email
  • ​Send the review request from​ a phone​ or a computer
  • ​Identify who asked for the review and track their results
  • Track if the person who asked for the review implemented each of the ​6-steps in the "Perfect Review Request" script.
  • ​Give customers the choice of writing their review on multiple review sites, a public testimonial or private feedback.​
  • ​Allow customers to rate their experience even if they can not write a review.​
  • ​Provide ROBUST reporting on the performance of each employee.
  • ​Track customer behavior from the time they open their email or text message​.

  Our review coaching software gives us the ability to see exactly what each of your staff members are doing correctly, and what they can do differently to improve their results. This allows us to track 10 specific behaviors, all of which will impact your ability to get high-quality reviews on a consistant basis.

• Do It Yourself

  There is a surprising lack of Google review training programs on the Internet. You can find Youtube videos on how to ask for a review, how to link to your Google review page and how to deal with bad reviews, but finding a comprehensive Google review training program is hard to find. The courses that do exist tend to focus on all the different ways you can get Google reviews for your business. Unfortunately most of their suggestions are either not recommended by Google or they are very ineffective. The other things these courses lack are one-on-one coaching, immediate feedback, the tools you need to succeed and someone who will hold you accountable.

• SEO Training

  SEO companies and on-line marketing companies know the value of customer reviews first hand. They know that getting more and better-written reviews on Google will have a huge impact on their SEO efforts and their paid advertising results. These companies will typically provide review software in their contracts, and do their best to show you how to use that software to get reviews. Unfortunately they are not Google review experts and they know even less about the review software they're recommending.
  
  Knowing the value of Google reviews and the impact it has on their SEO and paid advertising results, the top SEO companies will often times recommend a Google review coach to their clients to insure they get the best results possible as soon as possible.

• Review Software
  On-boarding

  Every review software company provides an on-boarding session showing you how to use their software to send review requests. Unfortunately, most of these companies have designed their software to automate the review process without fully empathizing with your customers experience. Their goal is to make it easy for you to send review requests by text or email, not to create a customer experience that causes your customers to want to respond to your request.
  
  The goal of these companies is to sell and support their software, not to handhold you and your team.

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• Why Hire A Review Coach

  Increase sales: What good are 5-star customer reviews if you can't convert them into more sales. The primary goal of a Google review coach is to show you how to gather reviews and attract new customers in the process ... and do it quickly.
  
  Personalized attention: A Google review coach will work with you one-on-one to develop a unique strategy for getting more and better reviews for your business. They will provide you with personalized advice and support, and they will be there to answer all of your questions immediately.
  
  Review Expertise: A Google review coach has the experience and expertise to help you get the results you want quickly. This is what they do day in and day out. They they know what it takes to get more and better reviews and how to convert them into paying customers.
  
  Improve your SEO: Google reviews can also help you improve your SEO. This is because Google takes into account the quantity, quality, recency and distribution of your reviews when ranking businesses in search results. A Google review coach can set up a review strategy that will improve your SEO at the same time.
  
  Reduce Advertising Costs: If you're advertising on Google or plan to advertise on Google in the future, getting lots of well-written, 5-star Google reviews on a consistant bases will make your ads more effective and less expensive. 
  
  Professional Review Software: Most review software is designed by developers, not business owners who want to enhance their relationships with their customers while getting reviews.  A Google review coach will provide you with software and other training tools to help you and your staff get reviews with the highest level of integrity. 
  
  Accountability: A Google review coach will hold you and your staff accountable for your progress. They will check in with you regularly to see how you're doing and to offer support and guidance. This will help you stay on track and motivated to reach your goals.
  
  Train your staff: A Google review coach can train and role-play with your staff on the most effective way to ask for reviews and handle any situation along the way. Knowing how to ask for a review with clarity and confidence is the key to getting customer reviews everyday.
  
  Track your progress: A Google review coach can track and measure your overall results and the results of each individual employee. Knowing exactly what issues need to be improved at an employee level is the key to your overall success.
  
  Stay up-to-date: Google's review policies and algorithms are constantly changing, and it's important to stay up-to-date on the latest changes. A Google review coach can help you do this, and help you generate reviews that are compliant with Google's policies so they do not get filtered.
  
  Save Time: The absolute fastest and most effective way to generate 5-star reviews while improving the quality of your service is hiring a Google review coach. The sooner you and your staff learn these skills, the sooner you will start to attract new customers.
  
  Avoid mistakes: There are a number of common mistakes that businesses make when trying to gather reviews from their happy customers. A Google review coach can help you avoid these mistakes and keep you in good standing with Google, your employees and your customers.
  
  Address Bad Reviews and Spam reviews: There is more to winning the review game than just getting more and more reviews. In order to dominate your marketing you must know how to get spam reviews removed and properly address negative reviews. A Google review coach can show you how to do both.
  
  Improve your customer service: Outstanding customer service is the key to 5-star customer reviews and referrals. A Google review coach with a strong customer service background can help you improve your service skills and use them to build customer retention, generate referrals and generate spectacular customer reviews. 
  
  Enhance your work environment: A Google review coach can help you create an environment where your employees want to come to work and potential employees beg for an interview. Nothing will have a bigger impact on your work culture than getting and sharing positive customer comments with your staff every day.
  
  Grow your business: Getting great reviews from your customers can build your business in so many different ways. It can expand your visibility, increase trust, improve customer and employee retention, attract new customers and make your live a whole lot easier.

• "Best Investment of Time and Money

  Bob is the ultimate professional. He is kind, considerate , encouraging and a lot of fun! His program is the best investment of time and money in learning how to give our patient’s great customer experiences. Thanks to Bob, the progress my team has made in receiving feedback from our patients, literally within weeks, completely surpassed all of my expectations!

  Dr. Deborah Fung
  Designing Smiles

• "The Cost Is Well Worth It"

  Thanks again for the great system. It really has made a big difference in just 3 short weeks! With both the added 5-star google reviews, and gaining the knowledge of the do’s and don’ts in how to get them the correct way.  We’ve see how the little things can squeeze out extra reviews. It truly is an art, and has been a real learning experience for both myself and Shawn. The weekly training has been invaluable.

  Chuck Moran
  Eagle Pest Management

  "Great support and excellent training"

  Everyone on our team of service techs uses it to ask for reviews, it’s been very successful,. The cost of the system is completely irrelevant once you see the business roll in. It’s the best marketing dollars you will ever spend, they offer great support and excellent training

  Grant Ferguson
  Caledonian Plumbing

• "Bob will stay with you until you succeed!"

  If you want to learn how to get more and better Google reviews, look no further! Bob Sommers and his team have been the key to our success. He will literally teach you and your employees the most effective way to attract new customers from the review process ... and he'll stay with you until you succeed.

  Zachary Douglass
  Junk Dawgs

• "Doing this on our own was frustrating and ineffective."

  Trying to get our team to acquire Google reviews was frustrating and ineffective. Nothing we tried worked. After we signed up for the Review Integrity program with Bob Sommers, everything changed. Our team is excited about getting reviews, and we have way more control of our on-line reputation.

  Danielle Despard
  Traditions Management

• How The Program Works

  Free Discovery Session: The purpose of our initial discovery session is to learn more about each other to determine if our Review Integrity coaching program is the right fit for your company. In this first free session we ...
  Asses your current review situation.
  Identify your review goals.
  Provide you with a plan to reach your goals
  Discuss our Review Integrity Coaching Program
  Answer your questions about the program
  At the end of our call you can decide if you want to move forward with our coaching program
  
  First Session - Owners and Managers: The first coaching session is for the owner and/or manager(s). In this 90 minute session we will cover the following:
  
  The difference between getting reviews and attracting customers.
  Understanding exactly what Google, your employees and your customers need and want from your review program.
  How to out-perform your competitors in every review category including quality, quantity, consistency, visibility and trust.
  Designing your unique review strategy.
  How to get employee buy-in
  Setting up a non-financial reward system that works
  How to prepare your employees for the program.
  
  Second Session - Everyone: The second session is a team Zoom meeting with you and your staff. The program is between 60 and 90 minutes long and will cover the following.
  
  Teach the 6-step "Perfect Review Request" script and why each step is critical to your success.
  Coach and role-play with your team on how to ask for a review following the Perfect Review Request script.
  Show you how to send a review request with your review software in order to see what your customers are asked to do.
  Answer all of your review request questions and address unique situations.
  Set review goals for the first week.
  
  Third Session - Everyone: Without exception, our clients tell us that this is the most valuable coaching session of them all. They've had an opportunity to practice their skills and get a glimpse of what they are capable of accomplishing. In this session we will ...
  
  Evaluate team performance based on results.
  Identify individual performance and provide feedback.
  Set review goals for the following week.
  
  Forth Session - Everyone: This is where things really get exciting. Your staff has been asking for reviews for two weeks and their comfort level has skyrocketed. Not only that, but you're starting to see reviews and testimonials showing up on the Internet everyday and Google is starting to take notice.
  
  Evaluate team performance based on results.
  Evaluate individual performance and provide feedback.
  Answer questions
  Set review goals for the following week.
  
  Fifth Session - Owners and Managers: By now you and your staff are really good at providing 5-star service and asking for customer reviews with clarity and confidence. You will have questions and ideas to share that you could not comprehend just a few short weeks ago.

• What You Get

  One-on-one consultation: This is not a generic coaching program. You have access to me, Bob Sommers, for the duration of the program. I will create a program unique to your needs.
  
  Review training software: Our review training software was designed to teach and reinforce positive review behavior. It provides insights that you can not get in any other way. You can use your software after the coaching program is completed, but we recommend you use our software during the 30 day training program. * You will have free access to the software for an entire year after the training if you choose to continue to use it.
  
  Telephone access: Imagine having unlimited telephone access to our coaches whenever you have a question throughout your training program ... and then imagine having that access for the remainder of the year. We're here for you and your team.
  
  Monthly webinar: The coaching does not stop at the end of the first 30 days. We will also touch base with you once a month for the next two months and allow you to attend our free monthly group training for an entire year ... and possibly longer.
  
  Lifetime access to training materials: You will have access to all of your recorded coaching videos after you've completed the program and be able to use them to train your new employees as they come on board. You will also have access to our additional training materials as they are created.
  
  Accountability Partner: We will keep you and your staff on track for an entire year. We will check in with you once a week for the first month, once month for the next two months and when ever you need us for the next year to insure that you and your team are achieving your goals.

  Pricing

  Your investment in the program is only $2,990.

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• What You Can Expect

  
  More Google Reviews: You'll be getting Google reviews at a much higher rate, 2-10 times the rate you're getting them now.
  
  Higher Star Rating: Your average star rating will improve, making your business more attractive to potential customers.
  
  Better Reviews: Your reviews will be more detailed and informative, giving potential customers a better sense of what your business is like while encouraging Google to show your listing to more people.
  
  Higher Ranking: High quality customer reviews play a huge role in how Google ranks your business. The same is true for most every other review site. Your business will rank higher and be more attractive to potential customers when they can see how other customers feel about your business.
  
  Increased customer satisfaction: Your customers will be more satisfied with your business, leading to repeat business and positive word-of-mouth referrals.
  
  Happier Employees: Your employees will be more motivated and engaged, leading to better customer service and a more positive work environment.
  
  Increased sales: As your business becomes more visible and trusted on Google and the other review sites, you'll see an increase in the number of customers contacting your business.
  
  Reduced marketing costs: You'll be able to reduce your marketing costs, as you'll be able to rely on your positive reviews to attract new customers.
  
  Improved customer loyalty: Your customers will be more loyal to your business, as they'll be more likely to return and refer their friends and family

• Imagine A World

  Imagine a world where your business is getting more and better reviews than all of your competitors. Your employees are asking for reviews with clarity and confidence, and they're easily addressing customer concerns. Asking for reviews has become a habit for everyone and you feel comfortable that the process will take place day in and day out without your constant input.
  
  In this world, you seeing a consistent improvement in the quality of service provided by all of your employees. You're generating new customers from your reviews and online reputation, and your current customers are coming back and referring you to their family and friends. You're going to work in an outstanding work environment, and potential employees are calling you for an interview based on your outstanding reputation. Your employees are showing up to work every day because they're happy to be there interacting with your customers and each other.
  
  This transformation can happen quickly. In 30 days or less, you will see your business quickly transform into the highest-rated, most trusted company in your industry. Your current customers will be happy to write reviews, and they'll appreciate being asked. You'll be taking full advantage of this free marketing tool, and potential customers will see that you're their best choice.
  
  
  

  This is just a glimpse of the future that's possible for your business when you understand and implement the principles of our Review Integrity program. You can create a thriving business that you, your employees and your customers love.
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• About Us

  We are a team of passionate professionals who believe that there is one best way to generate reviews from happy customers that will generate good-will and attract new business. We call the process “Review Integrity" and it’s based on the principle of treating each and every customer with the highest level of respect and empathy when asking for a review.
  
  Over the years, we’ve seen a negative review trend take hold. Local business owners have been persuaded to either send unsolicited review requests by text or email, or try to acquire reviews in a manner that is perceived as pushy or needy by their customers. They've given into doing this because they can’t imagining a world where their employees are willing and capable of verbally asking happy customers if they will write a review, and asking with clarity and confidence on a consistent basis. Unfortunately, they’ve never considered the negative long term and short them consequences of their actions.
  
  We know that following our review integrity framework is the key to building a strong online reputation while enhancing your relationship with your current customers and employees. It’s also the key to attracting new business. We know that when you fully understand what Google and your customers and employees need and want from you and the review process, you will change how you go about getting review and find that the entire process is much more fun and effective..
  
  
  Our Values
  
  Time: Your time is valuable and so is ours. We don't want to waste it. That's why we designed every review coaching sessions to be efficient and productive and always focused on the end result. We will always show up on time and work around your schedule.
  
  Integrity: We believe in getting reviews the right way, even when it's not easy or convenient. We will never ask you to do anything that is unethical or disrespectful or makes you feel uncomfortable when asking for a review. We will always follow the TOS of each of the review sites to keep you in compliance.
  
  Results: We believe that our Review Integrity framework is the most effective way to get more and better Google reviews than anything you're doing now or in the future. We have a proven track record of success, and we're confident that we can help you get outstanding results as long as you follow the plan. Results are everything!
  
  If you are ready to start getting more and better Google reviews while feeling good about the process, contact us today to learn more about our program. We would be honored to help you achieve your goals.
  
  

  About Your Coach, Bob Sommers

  Bob Sommers is a Google Review Coach with over 40 years of customer service training experience. He is the creator of the Review Integrity Project, a coaching program that helps local businesses attract new customers by getting more and better Google reviews and the co-creator of the Five Star Review System, a review training tool designed to accelerate individual review performance.
  
  Bob is a passionate advocate for businesses that want to use Google reviews to attract new customers and improve their quality of service. He knows that positive reviews can be a powerful tool for businesses, but he also understands that they need to be earned in a way that is fair and respectful to both customers and employees.
  
  Over the last 12 years Bob has helped thousands of local businesses and medical practitioners enhance their ability to attract new customers through the Google review process. Before that he owned and operated the largest customer service training company in the United States. These two skills uniquely qualify Bob to help local business owners and their staff on the fine art of "Review Integrity."
  
  Bob's Coaching Style
  
  Bob Sommers is a Google Review Coach who helps businesses get more and better reviews. His coaching style is characterized by three main elements: challenge, interactivity, and support.
  
  Challenge is a key component of Bob's coaching. He believes that the best way to learn is by being pushed outside of your comfort zone. He challenges his clients to try new things and to step up to new challenges. He also provides them with feedback and guidance to help them improve their performance.
  
  Interactivity is another important element of Bob's coaching. He believes that learning is most effective when it is interactive. He uses a variety of techniques to engage his clients, including demonstrations, role-playing, and group exercises. This helps his clients to learn by doing and to apply their learning in real-world situations.
  
  Support is the third key element of Bob's coaching. He believes that it is important to provide his clients with support and encouragement. He is always available to answer their questions and to provide them with feedback. He also creates a positive and supportive learning environment where his clients feel comfortable taking risks and trying new things.
  
  Bob's coaching style has been proven to be effective for businesses of all sizes. Businesses that have worked with Bob have seen improvements in their quality of service, online reputation, and ability to generate positive Google reviews. This has led to increased customer satisfaction, increased sales, and improved bottom lines.
  
  If you're looking for a Google Review Coach who can help you get more and better Google reviews, Bob Sommers is the perfect choice. He is a passionate advocate for businesses that want to use Google reviews to grow their business, and he has the experience and expertise to help you achieve your goals

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